Why Salon Retail is Broken.
What we can do to fix it and why you need to endorse what you love. Customers have stopped buying retail products from salons for two main reasons;1. You have stopped showing them how to do their hair. Show them a technique 2. The price of your retail in the salon is vastly more expensive […]
How to add your Products!
Why you need to add your favourite products to your GoSalon App.
You want to make some extra cash right? Your favourite product is easier to recommend to your customer. As a professional you have relied on this product for your whole career. It’s easier to sell a product that you use on your customer. Why would you let them use something you wouldn’t?
Is Grey Hair Different?
“A hair is either pigmented or it’s white.“ When and why it happens. The logic. Your hair follicles have pigment cells that make melanin, a chemical that gives your hair its colour. As you age, these cells start to die. Without pigment, new hair strands grow in lighter and take on various shades of grey, […]
Why a logo is important.
& why it’s important to stand out on the home screen of your client’s phone. It grabs attention, creates an impact which leads to call to action goals such as more appointments and recurring sales. As of 2018 – 87% of UK retail purchases made online & 78% of Brits use their mobile phone for […]
Post Pandemic Regulation Blues
Remember the goal is DIALOGUE with the government about how our industry can grow. The government don’t want to encourage unemployment. They want to see us GROW.
How to capture valuable feedback.
Leave plenty of white space. An uncluttered and easy-to-read feedback form will be much more inviting for your visitors.